
Horror movies explained
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Why this
niche?
In this niche, I found a channel that started only 3 months ago and already achieved more than 5.1M+ views while uploading just once every two days. That shows the topics are highly evergreen because one strong video keeps pulling views long after upload. Horror has one of the most die-hard audiences on YouTube. Once you figure out what your competitor channel is getting the most success with, and you understand the pattern, you can pull in millions of views from a single video. So if you're interested in a niche about the explained in minutes format about horror movies, then this analysis is made for you.
Success chance
Saturation level
Experience level
Audience
analyses
- 1. United States
- 2. United Kingdom
- 3. Canada
- 4. Europe
Competition
analysis
Competition ANALYSIS
These channels are showing potential for this niche.
I'm Not a Robot
Topic analysis




Video rating
Video analysis
Do's
00:00
Explained in minutes format
What we see here is the “explained in minutes” format.. The fact that they combine this niche with that format is exactly why it works so well, as you can tell from the views. So for that reason, I would definitely keep going with this. What makes this format so good is that it jumps straight into the story. The viewer clicks on the title and immediately gets the value they came for and that's exactly what you want.
00:10
Real footage from the movie
Sometimes adding short clips from the movie in your video is what really triggers this fanbase, so it’s basically a must. But be careful, because to avoid problems you need to handle it in a smart way. I’ll show you exactly how to do that in the “let’s create your video” part.
1:26
This is great
'Yeah, man. You've got a point. But smoking on the job isn't cool, either.'
Adding the voice-over’s own opinion can make the script feel refreshing and make the video feel much more real, as if an actual person is talking directly to the viewer and sharing their thoughts. Especially now that so much content is made with AI. Besides, it also helps build trust with the audience. When the voice-over gives a small personal take because even something simple like “this scene always gets me” or “I think this was the most brutal death” viewers can feel a stronger connection. That human touch keeps them engaged longer, because it breaks the monotony of just explaining facts. On top of that, it encourages comments. Fans love to agree, disagree, or share their own opinions in response, which boosts engagement -> Good signal to YouTube and helps the video perform better in the algorithm.
1:56
Keep this in mind
In every niche, the story of your video is what matters most, and editing is what brings that story to life. If the story isn’t told well through clear pacing and structure no amount of flashy effects will save your video. Effects only come second because they can support the story, but they should never replace it. That’s why, even in this niche, you can hit massive numbers with very simple edits. The audience doesn’t care about high-end effects or visual tricks if the storytelling keeps them hooked. Once the story is strong, then effects can add extra value, but keep in mind: the foundation is always the storytelling itself.
Don'ts
00:47
This could be much better, but...
Not using any hook as a transition is exactly what we see here, and in my opinion, it’s a missed opportunity. The viewer isn’t given any reason to keep watching. But on the other hand, the pacing is fast, so you do get back into the story quickly and it's something normal with this format. But still, I think if you add just one short line like the one below, you’ll give people a simple reason to stay longer and keep watching your video.
• but this one is nothing compared to *mention name*
• but if you thought this was it, you're wrong because *mention name*
8:19
Don't do this
'So, if you haven't seen it yet and want the full experience, now's the time to click away. Don't forget to leave a like, subscribe to the channel, and I'll see you in the next one.'
I understand what they’re trying to create with the spoiler alert, but it’s simply not a smart move. Why? Because you’re literally giving the viewer a reason to click away, and that’s the worst signal you can send to YouTube about your video. They probably get away with it because they place it at the very end of the video, so the damage isn’t as big. But still, it’s not the best move. The goal is always to keep people watching as long as possible, so I would advise against including this part. I get that they want to build goodwill and probably show some respect to the viewer, but from a performance standpoint, it works against them. When you tell people, “click away now if you haven’t seen it,” some will actually leave. That means less watch time, less retention, and a weaker signal to the algorithm.
Instead, the smarter move is to acknowledge the spoiler without pushing people out. For example, you can phrase it in a way that keeps the viewer curious:“This part might spoil some things, but trust me because it makes the story way more exciting.” Another option is to use light editing tricks. Instead of saying “click away,” you can add a quick text overlay like for 1 or 2 seconds with “SPOILER ALERT” while the voice-over keeps talking.
That way people feel respected, but they stay engaged with the video. So never give the viewer a reason to leave. Respect their experience, yes, but always frame it in a way that makes them still curious to keep watching.


Do's
Don'ts


TITLE RATING
Title analysis
Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:
Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)
Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)
I'm Not a Robot
Used trigger words
- Chucky
- Death
- Jason Voorhees
- Friday the 13th
- Final Destination
- Painful Deaths
- Horror Movies
- Saw Movies
- Smartest Decisions
- Chucky Deaths
- Behind the Scenes
THUMBNAIL RATING
Thumbnail analysis
I'm Not a Robot
Used thumbnail 1
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Great thumbnail!
What we see here is a good thumbnail that works really well in this niche. The six panels keep it structured and easy to follow, and the larger squares make it immediately clear what the focus is. I’d recommend sticking with this thumbnail style, because it can become something recognizable for your audience within this niche.
I'm Not a Robot
Used thumbnail 2
I'm Not a Robot
Used thumbnail 3
I'm Not a Robot
Used thumbnail 4
I'm Not a Robot
Revenue analysis
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research
Topic analyses
Video rating
Video analyses
Do's
Don'ts
Do's
Don'ts
TITLE RATING
Title analyses
Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:
Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)
Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)
Used trigger words
THUMBNAIL RATING
Thumbnail analyses
Used thumbnail 1
Used thumbnail 2
Used thumbnail 3
Used thumbnail 4
I'm Not a Robot
Revenue analyses
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research
Did you check the other competitor channel?
We just don’t want you to miss out on any valuable information.
Lets create
your video
Who is our target audience?
YOUR VIDEO
Topic example
How to find topics?
To find topics in this niche, just look at I’m Not a Robot: this channel popped up only a few months ago and is already pulling millions of views. The trick here is quite simple because horror movies already have a built-in fan base, and when you break down the most insane death scenes in a short “explained in minutes” format, the confirmation this channel shows us is that they just can’t resist clicking. The Final Destination pattern is the one you simply can’t ignore. Every time our competition channel posts about that movie, the videos blow up. That means this isn’t just one viral video about final destination, it’s a repeatable formula. So I'd definetly advise starting with that while choosing your first topic, and later continue with movies like Saw or Scream. But Final Destination should be your backbone because the numbers prove it’s what people click on the most.
The fastest way to find topics is to see what’s already pulling views Look at their top videos and you’ll notice a pattern. Titles like “Every Final Death in Final Destination” or “The Most Brutal Horror Movie Deaths Explained” keep working over and over as you can see. Why? because:
- Big movie names that people know (Final Destination, Saw, Scream),
- Trigger words (Final, Brutal, Shocking, Deadly),
- A hook that leaves you curious (what made this death so brutal? why is it “final'? As example: Every Final Destination Final Death Explained in Minutes. Hook: Final Death Explained, makes viewers curious which deaths count as “final” and how they actually happened.
That mix is why people click before they even think.
ChatGPT: ChatGPT is great for using death scene lists, and to create your own scripts (if you know how to work with it). In this niche, it works best if your scriptwriter actually has some affinity with horror and the movies. Someone who enjoys these movies will naturally know the tone, knowlegde and the little details that fans love. That said, you can still ChatGPT). For example, you can send a sample script that worked well on a competitor’s channel, let it rewrite it in your own style, or even create new scripts based on that structure.
Google: Search “most shocking horror movie deaths” or “Final Destination kill list” and you'll find a lot of news articles.
• https://www.cbr.com/final-destination-deaths-ranked/
• https://listofdeaths.fandom.com/wiki/Final_Destination
• https://www.denofgeek.com/movies/final-destination-kills-ranked-spectacularly-brutal/
YouTube:
https://www.youtube.com/channel/UCdvBqXvsWmZhRG1iPOXmkOw
https://www.youtube.com/channel/UCT_IJMo824amq3cGRuG9hSg
Topics:
To create my own topic in this niche, I started te analayse the competition channel @imnotarobotytb.
As I said earlier, the videos connected to Final Destination, especially the ones focused on “final deaths,” are pulling the biggest numbers. I’ve looked purely at the pattern here, because I know what you might be thinking: the most popular video right now is about Friday the 13th. That’s true, but if you zoom out and look at the actual topics, it’s Final Destination that keeps showing up again and again. And it’s not just this one channel. The same pattern is clear across other competitors too. That’s exactly why I’d choose to start with this niche.
YOUR VIDEO
Title example
YOUR VIDEO
Thumbnail example
How to create your thumbnail?
I went into Canva and set up six big squares next to each other where you can drop in the photos as elements. Underneath I added the text in caps so it’s easier to read.

Canva:
I chose to include at least one photo with fire, because I noticed that the most popular thumbnails all have it. Fire also makes the thumbnail stand out way more compared to one without it, so I’d definitely recommend keeping that element in. Once you add the fire shot, the thumbnail will look like this:
YOUR VIDEO
End result
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Articles/video references
YOUR VIDEO
Creating the title
YOUR VIDEO
Thumbnail example
YOUR VIDEO
End result

AUDIENCE ANALYSIS
What does the audience like?
Final Destination
The audience enjoys reliving the most brutal deaths and pointing out why they were so painful. They like to compare kills, make lists, and argue which ones hit the hardest. There's a clear pattern that works well with the movie Final Destination, and the comments confirm this. This audience are true fans.
Horror movies
As I said at comment 1, Final Destination is a huge trigger for this audience, but that doesn’t mean other movies like Saw, Friday the 13th, or Chucky won’t work. Those topics can also pull in a lot of views. This audience simply enjoys watching videos that go in detail about the deaths. More on that at Let’s create your video.
Humor
This is a young adult audience that actually appreciates humor in a script. Using words like ‘bro’ is totally fine because that’s the kind of language they relate to. They also enjoy it when you give your own opinion and throw in a few jokes. I’ll dive deeper into this during the video analysis.
AUDIENCE ANALYSIS
What does the audience not like?
Obvious AI generated scripts
I’m not saying you can’t use AI in this niche, but be careful that your script doesn’t end up sounding too AI-generated. This audience likes it when, like I mentioned earlier, the authenticity and personality of the voice-over comes through every now and then. If that doesn’t happen and your script feels too flat, you can expect comments like these.