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Analysed by 
Jordi
YouTube Automation Expert

Stealing and Escapes

This niche was published on
Dec 9, 2023
He ROBBED $21 MILLION from Bank Vault
1.3M views · 2 days ago
Stealing and Escapes
Stealing and Escapes
Stealing and Escapes
Stealing and Escapes

Why this

category
Crime
Format
Documentary
Relevance
Evergreen

niche?

This is a very interesting niche because I discovered a very successful channel, but there is still plenty of room for improvement. Aside from that, there was only one channel that consistently uploaded the same type of content for that niche. All of the other channels I discovered upload a video in this niche every now and then but don't push it through, even if it performs well.

Success chance

High

Saturation level

Low

Experience level

Intermediate

Audience

analyses

Male audience
90%
0
50
100
Female audience
10%
0
50
100
Geography
  • 1. United States
  • 2. United Kingdom
  • 3. Canada
  • 4. Europe
Average age
20
-
50
 years
0
10
20
30
40
50
60
70
80
90
100

AUDIENCE ANALYSIS

What does the audience like?

LIKE

Choosing the side of the criminal

What is very interesting to see in the comments is that several people side with the criminal or prisoner when they commit a crime.

LIKE

Fraud

This is an interesting comment, because it shows that people find a topic about fraud more cruel than a robbery.

LIKE

AUDIENCE ANALYSIS

What does the audience not like?

not like

Too much stockfootage

Always beware of too much fake stock footage. Especially since often the same stock footage is used in multiple channels. If you do use stock footage, it is best to do so without showing faces, so viewers get the feeling that not too much of it is being used.

not like
NOT LIKE

Competition

analysis

Competition ANALYSIS

These channels are showing potential for this niche.

LAST UPDATED ON 
Nov 28, 2023
STARTED AT
Jan 22, 2023
TOTAL VIEWS
11,571,489
VIDEO LENGTH
20-30 min
TOTAL VIDEOS
46 videos

Robbers IQ

Topic analysis

The Man Who Sold An Imaginary Airport For $242 Million
1.4M views • 7 months ago
The Man Who Stole $1.9 Billion In Front Of The Guard's Eyes
137K views • 9 months ago
76 Soldiers Cleverly Escape From The Most Powerful Prison In World War II
13K views • 2 days ago
How Did a Young Girl Deceive the Richest Businessmen in Silicon Valley?
6.4K views • 8 months ago

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

Video rating

Video analysis

Do's

Click on timestamp

00:00

Great intro

People want to get what they clicked for as soon as possible, which is what this intro does. The title is "The Untold Story Of The World's Greatest Prison Escape," and their script begins with, "This is the... prison, Mexico's most fortified prison, known for its large number of guards." With this beginning, the viewers are triggered even more because they clicked for the greatest prison escape and then discovered that it is also about the most fortified prison. This raises many questions.

00:00

Good storytelling

In this niche, having a good storyteller is extremely important. No matter how good your script may be, if it's not told the right way, there's a chance it won't trigger people enough. This voice over fits this channel perfectly. What also is really important is investing in a great scriptwriter who knows how to write a story.

00:28

Details

If there's something thats very good about this video and that really triggers me, it's the details. As an example: "Therefore the prison walls were doubly fortified, with heavy concrete reinforced with the strongest type of steel.." By naming these kinds of details, you really get into the story because this gives me a certain picture of how heavy and extreme everything is there.

00:54

Real photo's

These images help to bring this story to life. Using photos is undervalued in the YouTube Automation game, and many video editors are only looking for video content to fill up their videos faster. Ask your video editors to use photos and images more if they don't do it because that makes a big difference.

Don'ts

01:00

Stops with captions

I'm not sure why, but they stop captioning after 1 minute in this video. I would strongly advise using captions in these videos because an increasing number of people are watching videos in bed without sound. Also, almost every reel or TikTok where a story is told now has captions, so using them is becoming more and more common for the viewer. I wouldn't recommend using it with yellow letters like they are. Just simple captions like you see on TV are fine.

01:09

Long clips

On some images, the transition to the next clip takes far too long. Especially with pictures, you don't want to show them for too long because it's already a static image, which can quickly become boring.

01:18

Stock footage

If you truly want to outperform this channel, use as little stock footage as possible. I'd rather use real pictures that match the story for the entire video than stock footage. You can also use screenshots from newspapers, animations, internet articles, and other stuff. Just try to make it as realistic as possible, that will perform way better than using stock footage.

The Untold Story Of The World's Greatest Prison Escapee
1.1M views • 2 months ago

Do's

Click on timestamp

Don'ts

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

TITLE RATING

Title analysis

Robbers IQ

Used title 1

How Did <span class="text-color-yellow">Logan Paul</span> <span class="text-color-orange">Scam</span>His <span class="text-color-yellow">Fans</span> For <span class="text-color-red">Millions?</span>

A YouTube title's main goal is to raise questions that triggers people to watch your video to find out the answer. The best way to achieve this is to write a title that includes something unexpected. This title does the opposite and is formatted as a question. This used to work well because Google and YouTube were set up in this manner back in the days. When you had that specific question in your title, your video would appear at the top of the ranking results. But Google and YouTube changed their algorithms, and it no longer works that way.

So it's now about what's the best way to trigger people to watch your video, and it's a lot harder to raise questions with a question. If you have a question in your title, you're basically asking that question to the one who views your title. But your goal is to let that viewer get that question from your title, right? So how can you trigger someone to raise questions when you're the one who is asking questions? Conclussion, that's hard. I'm not saying that's not possible because there are some examples where it's better but most of the time it isn't. So lets change the title to something like this and see what happends: How LOGAN PAUL SCAMMED His FANS For MILLIONS!

You see the difference? What will happen now is that people will get a question like, Ow heh? Did he scam his fans?

Robbers IQ

Used title 2

<span class="text-color-yellow">Robbers</span> <span class="text-color-orange">Stole</span> <span class="text-color-red">$80 Million</span> From Central Bank Vault, But Things Took The Wrong Turn

This has some good elements and some that could be improved. Let's start with the term "robbers." Normally, this word would have triggered a lot, but not in this case. Why? Because using the words robbers, Stole, and Bank Vault in the same sentence is far too common. Everyone knows a robber steals, right? But if you change that word to "this student," it triggers a lot more because it is unexpected.

Then the phrase "Central Bank Vault". I always ask myself, can I make this word sound more dramatic? Definitely. "BEST SECURED BANK Vault". Then I would remove the final sentence because it makes the title too long. Most likely, no one is reading it. And this would be my final title: This Student STOLE $80 Million from BEST SECURED Bank Vault

Robbers IQ

Used title 3

How A Man <span class="text-color-orange">Stole</span> <span class="text-color-red">$20 Million</span> And Remained <span class="text-color-orange">Hidden</span> In The Bank Vault For <span class="text-color-red">27 Hours</span>

I like this title because of the "Hidden in the Bank Vault" part.It's unique and makes you want to see how it happens. Also using big numbers like $20 MILLION is something that can make or break your title. Your title will not work if the number is not big enough. However, the title is a little too long. I would remove the unnecessary stuff and do something like this: He STOLE $20 MILLION and HID in Bank Vault

Curiousity
Urgency
Titles

Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:


Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)

Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)

Robbers IQ

Used trigger words

  • Exposed
  • Untold story
  • Schocking
  • Thief
  • Escape
  • Dangerous
  • Being caught
  • Hacked
  • Criminal
  • Hidden
  • Stole
  • Scammer
  • Mystery Boy
  • Genius
  • Heavily
  • Bank Robber
  • Drug Smuggler
  • Disturbing
  • The Teenager
  • The man

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

THUMBNAIL RATING

Thumbnail analysis

Robbers IQ

Used thumbnail 1

✅ Great thumbnail!

This video has received over 1.4 million views, and I can see why. This thumbnail contains the unexpected element I mentioned in title 2. You see a regular-looking man with a text stating that he sold a fake airport. The first question you have is, "Sorry, what did he do?" How did he accomplish this? Click.

Robbers IQ

Used thumbnail 2

❌ Common designer mistake

I believe we can all agree that this thumbnail looks incredible. But that is also the problem with this thumbnail. People do not click on something just because it looks amazing, they click on something that triggers them. And this thumbnail doesn't trigger anything besides that someone can think that if the thumbnail looks amazing, the video quality can be the same.

Robbers IQ

Used thumbnail 3

✅ 3 Focus points

Besides if this is a good thumbnail or not, they understand the max. 3 focus points rule: Person, text, and cafe. Because of that the thumbnail is easy to scan for people.

Robbers IQ

Used thumbnail 4

Robbers IQ

Revenue analysis

Monthly views
2.2M
RPM prediction
$3-6
Monthly income
$6.6K-$13.2K
Yearly income
$79K-$158K
Disclaimer:
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research
LAST UPDATED ON 
Nov 28, 2023
STARTED AT
TOTAL VIEWS
VIDEO LENGTH
TOTAL VIDEOS

Video rating

Video analyses

Do's

Don'ts

Do's

Don'ts

TITLE RATING

Title analyses

Used Title 1

Title 2

Title 3

Curiousity
Urgency
Titles

Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:


Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)

Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)

Used trigger words

THUMBNAIL RATING

Thumbnail analyses

Used thumbnail 1

Used thumbnail 2

Used thumbnail 3

Used thumbnail 4

Robbers IQ

Revenue analyses

Monthly views
RPM prediction
Monthly income
Yearly income
Disclaimer:
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research

Did you check the other competitor channel?

We just don’t want you to miss out on any valuable information.

Check it out
If you checked all of them, keep scrolling

Lets create

your video

Who is our target audience?

Mainly American males between 20 and 50 years old, who have an interest in videos about prison breakouts and robberies between 20 and 30 minutes, with a storyline that has a documentary-like quality based on true stories.

YOUR VIDEO

Topic example

Where do I find topics and content?

IMPORTANT! Finding topics in this niche is a little more difficult than in others because you must choose your topics carefully. You must ensure that your topic has enough footage to showcase. Articles, news broadcasts, CCTV footage, pictures or any other footage from criminals, and so on. Your team would normally handle this, but they aren't magicians. Your video will be less interesting without this footage, so check this out before deciding on your topic.

I don't have a specific place for getting these topics. But I will give you some suggestions:

  • Google: Search for articles with the biggest robberies or the most insane escapes
  • YouTube: Search for videos with the biggest robberies or most insane escapes. Especially top 10 videos are interresting because most of the time they contain footage from the event itself.
  • ChatGPT: Ask for robberies or escapes per country for example.
  • TikTok: Great place to find real footage of escapes or robberies

Topic

I used al the tools I mentioned above and I found this topic: Hatton Gardon Heist

I chose this topic because it is a well-known heist in England but is unknown in the rest of the world. Because the case has been solved, there is plenty of information and footage available. They even made a film about it, which you can use in your video. Aside from that, something really interesting happened in that heist. They operated with 5/6 people and one of them was 76 years old. Remember what we learned from analyzing the titles and thumbnails? It's great to use something unexpected in the title and thumbnail, and this is something like that.

Articles/video references

YOUR VIDEO

Title example

He ROBBED $21 MILLION from Bank Vault

Why this title?

I went with a short, to-the-point title because I believe that was what the competitor channel lacked. Aside from that, I chose words like ROBBED and $21 MILLION because we saw that those aspects worked well in the competitor channel. Then the word "He" is a personal preference. You could also go with something like "This Grandpa" or "This Old Man", but I didn't because I have that part covered in the thumbnail. I want people to focus on the words ROBBED and $21 MILLION as soon as possible because I believe they will be the most important triggers for this target audience.

I also chose to focus on one man rather than the group because it's better for the thumbnail and sounds more interesting. What sounds more interesting? A single person or a group of people stole $21 MILLION? To me, it's a single person because it seems more impossible and triggers more questions. And it's better for the thumbnail because faces are huge trigger points, and putting 6 faces makes creating a good thumbnail nearly impossible because you'll have too many focus points.

YOUR VIDEO

Thumbnail example

How to build the thumbnail?

Like I already mentioned when choosing the topic, the interesting part about this robbery is that one man of the group is 76 years old. So first off I looked for the picture of that man and I found this one:

Then I looked for a picture of someone breaking into a vault or breaking into something. It had to look dramatic with splashing glass or fire. With some research I found this picture on Google: 

YOUR VIDEO

End result

He ROBBED $21 MILLION from Bank Vault
1.3M views · 2 days ago

Title thumbnail combination

Like I mentioned in creating the title, I chose to mention that it's about a old men who robbed the bank in the thumbnail. Because the thumbnail and title now work perfectly together. When the target audience reads the title first, they will be triggered because they see $21 MILLION was robbed and when they look at the thumbnail, they see an 80-year-old did it. Extremely triggering.

Realistic thumbnail

Remember the thumbnail analysis with the guy who sold a fake airport? That thumbnail was great because it looked realistic and unexpected. I tried to do the same with this thumbnail, but then went a step further with a real-life situation.

Articles/video references

YOUR VIDEO

Creating the title

YOUR VIDEO

Thumbnail example

YOUR VIDEO

End result

He ROBBED $21 MILLION from Bank Vault
1.3M views · 2 days ago

Articles/video references

YOUR VIDEO

Creating the title

YOUR VIDEO

Thumbnail example

YOUR VIDEO

End result

He ROBBED $21 MILLION from Bank Vault
1.3M views · 2 days ago

Let’s talk

money

👀 Possible views

🤝 Cost per video

💰 RPM prediction

🏧 Income prediction

F1 News Memes
F1 News Memes
F1 News Memes
F1 News Memes

Important note

This is one of the older niches from Faceless Niches. And because of that, we cannot guarantee that all of the data in this niche is still relevant today. You can see in the competition analyses when we updated this niche last.

Before diving into any niche on Faceless Niches, we always suggest doing your own research as well. But because this is an older niche, it is even more important to do that.