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Analysed by 
Jordi
YouTube Automation Expert

Family Crimes

This niche was published on
Mar 7, 2024
When HUSBAND'S Secret Affair Ends Deadly!
1.3M views · 2 days ago
Family Crimes
Family Crimes
Family Crimes
Family Crimes

Why this

category
Crime
Format
Documentary
Relevance
Evergreen

niche?

I know there are many crime channels already, and the crime niche looks pretty saturated. But still I saw some channels doing really well that starting not too long ago in this family crime sub-niche. There is a great target audience and plenty of views left on the table if you ask me.

Success chance

High

Saturation level

Medium

Experience level

Intermediate

Audience

analyses

Male audience
10%
0
50
100
Female audience
90%
0
50
100
Geography
  • 1. United States
  • 2. Australia
  • 3. United Kingdom
  • 3. Canada
  • 5. Europe
Average age
20
-
50
 years
0
10
20
30
40
50
60
70
80
90
100

AUDIENCE ANALYSIS

What does the audience like?

LIKE

Tragic stories of family murders

This audience loves watching tragic family murders. This could be a husband killing her wife, a wife killing her husband. This target audience consists mainly of women, mothers.

LIKE

Good storytelling

This audience loves good storytelling. What stands out in the comments is that they often mention the voice over by name in the comments. (Jack). This is because the voice over starts his video with: ''Hi guys, my name is Jack and today we're going to take a look at another horrible case..'' And because of that, I assume they like the fact that he makes the script a little more personal with that.

LIKE

Cheaters and lying men

This is a real women's (mothers) audience. They want to warn each other about cheating/lying men and express their feelings about it in the comments.

AUDIENCE ANALYSIS

What does the audience not like?

not like

Calling them by two different names

This is one of the comments I came across showing that sometimes it is hard to follow for the audience when the narrator talks about two different names in one sentence. For example, a first and last name of someone. It's about the same person, but a different name is used.

not like

Robot voice over

This target audience does not like a robot AI voice over. They value someone who can tell the story in a good way without sounding like a robot.

NOT LIKE

Competition

analysis

Competition ANALYSIS

These channels are showing potential for this niche.

LAST UPDATED ON 
Mar 4, 2024
STARTED AT
May 30, 2023
TOTAL VIEWS
9,532,357
VIDEO LENGTH
14-30 min
TOTAL VIDEOS
51 videos

True Crime - Jack

Topic analysis

Puerto Rico's Most High-Profile Case! The Case of Keishla Rodríguez Ortiz. True Crime Documentary.
1M views • 4 months ago
Her parents are monsters! The truth will be terrible! Paula Salazar case // True Crime Story.
29K views • 8 months ago
The most nightmarish love triangle ever! The Case of Nathan Paet. True Crime Documentary.
48K views • 2 days ago
Death penalty for both! The denouement is shocking! True Crime Documentary.
18K views • 1 month ago

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

Video rating

Video analysis

Do's

Click on timestamp

00:00

Warning

First of all, I don't think this is good or bad, but I do think this is something that can trigger the viewer a lot, and that's why I put it under do's. Why? Because people come here because they want to see a terrifying story. And if you show them a warning in the first seconds of your video then they may get the feeling that what they're about to see could be something shocking, because most of the time that's exactly why these kinds of warnings are being used. So this is a very good trick, because if you look at the warning itself, it's not that shocking at all. However, I would show this warning not longer than one second. If the viewer has read the word WARNING, then this is already enough. Because that is the only thing that will trigger them at that moment.

00:13

Introducing

This is interesting to see, because this is obviously an AI voice over introducing itself with the name 'Jack.'
There are many people in the comments thanking 'Jack' for the story. By adding this to the script, you can create a better connection with the target audience. They can get the feeling that Jack is a real person telling a story to them, and by introducing himself, you make the script much more personal. But... I've also seen a number of comments where people point out that they hear quite clearly that this is an AI voice over and that they don't like that. So I would rather look for an actual voice over that introduces itself with a certain name, to avoid these kinds of comments.

00:18

Real footage

This channel makes a lot of use of real footage, which is great! I have mentioned this before in other niches, but the more real footage the better. The only thing I do notice is because there is probably not a lot of footage from this topic, they show the pictures for too long. In that case, I would still show some (good) stock footage here and there. With good stockfootage i mean footage of a city, dark shadows etc. Also, the video editor could go into a bit more detail than what they are doing now. I will go in to further details about this at don'ts.

Don'ts

00:00

This takes too long

It takes 13 seconds for the narrator to tell his story. The first few seconds of the video are the most important, which is why you prefer to get straight to the point. Therefore, this intro is way too long. Get straight to the point and don't give the viewer time to click away at the beginning of the video, because that's exactly what they do here. Start your video with an 911 call voice over or camera footage, whatever you have available to give the viewer where they clicked for.

00:17

Boring video editing

This video editing could be a lot better. It's not terrible, because as I mentioned above they make good use of showing real footage, but the editing itself is just very boring. Just pictures that are shown for too long with a simple swipe effect, and it goes on like that throughout the whole video. Especially at 1:18, a lot more pictures or clips could have been added to this. For example, the city he grew up in. The editor could have easily shown a picture/video of the city, so you go into a little more detail and tell the story better with more footage, instead of continuously staring at his picture.

Puerto Rico's Most High-Profile Case! The Case of Keishla Rodríguez Ortiz. True Crime Documentary.
1M views • 4 months ago

Do's

Click on timestamp

Don'ts

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

TITLE RATING

Title analysis

True Crime - Jack

Used title 1

Even <span class="text-color-orange">seasoned</span> <span class="text-color-yellow">detectives</span> have never seen anything like this! True Crime Documentary.

If someone has the time to read it all the way through, I can see why this title worked. But that's the problem with this title, you have to read so much because it's not formulated as a title. Short titles with a structure and emotional trigger words are working the best. So I would build the title structure differently. As an example:

What This DETECTIVE Found, SHOCKED Everyone!

True Crime - Jack

Used title 2

A <span class="text-color-orange">Deadly Wedding</span> Trip! The <span class="text-color-yellow">Smith Family</span> case. True Crime Documentary.

This title is already a lot better. Especially since we know this audience loves watching family murders, this is a triggering title because it's about a deadly wedding trip, but I do think that we can make it a bit more shocking, like this:

The Most HORRIFYING Deadly Wedding Trip

And after that, the only thing I would leave out here is the last part: True Crime Documentary. It adds no value and makes the title unnecessarily long.

True Crime - Jack

Used title 3

Puerto Rico's Most High-Profile Case! The Case of Keishla Rodríguez Ortiz. True Crime Documentary.

This title received 1 million views and the only thing I can think of why it did receive so many views is because it must have been in the news or something like that and people clicked for the name. When you're creating a video that's in the news, I would recommend using a name in your title but when it's not I wouldn't do it because in most cases, it doesn't add a lot of value if someone is not famous. A non news title for this video could be:

When MARRIED Man MURDERED Pregnant Sidechick

Curiousity
Urgency
Titles

Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:


Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)

Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)

True Crime - Jack

Used trigger words

  • Shocking Death
  • Detective
  • Nightmare Honeymoon
  • Dead Bodies
  • Horrifying
  • Mysterious
  • Solved Case
  • Marriage
  • Horror
  • Creepy Family Truth
  • Burned Them Alive
  • Cops
  • A Living Hell
  • Tragic Story

This rating is based on the analysis and research we have done.

1 star = Extremely bad
2 stars = Bad
3 stars = Good, but a lot of room for improvement
4 stars = Great with some room for improvement
5 stars = Excelent, there is almost no room for improvement

THUMBNAIL RATING

Thumbnail analysis

True Crime - Jack

Used thumbnail 1

✅ 3 Focus points

A couple, text and arrow/background, great 3 focus points! We see quite obviously a married couple on the thumbnail here, which triggers the target audience a lot. The text is a bit too long. Try not to use more then 3 words in your thumbnails.

True Crime - Jack

Used thumbnail 2

✅ Real photo in the background

This target audience loves real crime, so using 'real photo's' on your thumbnails, will make your thumbnail come to life and trigger your audience more than a house in the background.

True Crime - Jack

Used thumbnail 3

✅ Triggering text

This is exactly what this audience wants to see: Nightmare honeymoons. A married couple where it goes completely wrong, great choice!

True Crime - Jack

Used thumbnail 4

True Crime - Jack

Revenue analysis

Monthly views
1.2M
RPM prediction
$4-$6
Monthly income
$4.8K-$7.2K
Yearly income
$57K-$86K
Disclaimer:
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research
LAST UPDATED ON 
Mar 4, 2024
STARTED AT
Nov 8, 2023
TOTAL VIEWS
3.009.642
VIDEO LENGTH
18-26 min
TOTAL VIDEOS
26 videos

True Crime Stories

Topic analyses

It's Impossible To Explain! The Heartbreaking Case of Lauren Hugelmaier! True Crime Documentary.
604K views • 2 monts ago
Kidnapped and Murdered in a Barn! The Disturbing Case of Sierah Joughin. True Crime Documentary.
14K views • 3 months ago
Detective Realizes her Boyfriend is Actually the Killer! True Crime Documentary.
102K views • 4 days ago
Anniversary Celebration Turns Deadly! True Crime Documentary
2.9K views • 3 months ago

Video rating

Video analyses

Do's

00:00

Warning

I think these are two channels from the same owner, or these channels just copy each other a lot because the intro is exactly the same as channel 1, same voice over, same editing style and as you can see you get the same warning here as well. As I indicated on channel 1, I think this is not good or bad, and it can definitely be triggering for the viewer if you show this for one or two seconds.

00:06

Introduces himself again

On channel 1 he introduces himself as Jack, and now his name is Mark. This is really interesting to see because obviously they are using this as a trick to make the channel more personal and be able to connect more with the target audience. But, as I also indicated on channel 1, this is a choice that you have to consider for yourself, because there are also comments where people indicate that they do not appreciate this AI voice over.

00:15

Great script

''Jennifer Dulos, a doting mother was never seen again by her five kids and family... This shocking event threw the police into a deep investigation, which uncovered an even more shocking truth...''

This is a very strong start of the video because it makes the viewer curious about the rest of the story. Through this script you get straight to the point and it can raise a lot of questions such as: What happened? What exactly is so shocking? Will she still be alive? As a result: the viewer continues to watch. And that's exactly what we want.

13:23

Real photo's of the case

Also with this channel, they use a lot of real footage and I see a lot of real photos of the case itself. Even if the quality is not good, and you can hardly see anything, it is still good to use this kind of photos because it brings the viewer even more into the story and really feels that this is a true crime story, so the quality doesn't always matter. It's all about the message.

Don'ts

00:20

No sound effects

What I miss in this video is the using sound effects. Especially if you have a good hook in your script, ask the editor if he can put a frightening sound effect underneath so that the hook becomes even more thrilling. This is the same with channel 1, there they also use almost no sound effects and that is something I would definitely add in this niche. Obviously not too often, but if you have, for example, something in your script like:

But if you thought this was the worst, then you're wrong.  *soundeffect.*

This allows you to build the tension well in the video and will make the story even more thrilling to watch.

The Unthinkable Betrayal! The Heartbreaking Case of Jennifer Dulos! True Crime Documentary.
463K views • 13 days ago

Do's

Don'ts

TITLE RATING

Title analyses

True Crime Stories

Used Title 1

The <span class="text-color-orange">Unthinkable Betrayal!</span> <span class="text-color-orange">The Heartbreaking Case</span> of <span class="text-color-yellow">Jennifer Dulos!</span> True Crime Documentary.

This title has been split into three, and that's something I would never recommend. Your viewers are scanning titles, not reading titles. The human brain always looks for the easiest way, and when this title is next to a title that has one sentence, it will scan that one first. So I would do something like this instead:

This CHEATING Husband Did The Unthinkable

True Crime Stories

Title 2

It's Impossible To Explain! <span class="text-color-orange">The Heartbreaking Case</span> of <span class="text-color-yellow">Lauren Hugelmaier!</span> True Crime Documentary.

Same as title one.. I would change it to something like this:

LYING Husband MURDERED His Wife For SHOCKING REASON!

True Crime Stories

Title 3

This <span class="text-color-orange">Wife</span> Plans <span class="text-color-orange">Husband Murder For Money!</span> The Case of <span class="text-color-yellow">Dalia Dippolito.</span> True Crime Documentary.

This title is fine but way too long. Just keep it like this and you're fine:

Wife Planned Husband MURDER for Money!

Curiousity
Urgency
Titles

Good titles contain emotional trigger words that ensure that a viewer will click your video. Emotional trigger words can be divided into 3 categories:


Curiosity (Words like: Banned, Exposed, Hidden, Illegal etc.)

Urgency/Unique: (Things like: Numbers, Limited Timed, Days etc.)
Titles: (Things like: Job titles, Family relations, Famous names etc.)

True Crime Stories

Used trigger words

  • Betrayal
  • Heartbreaking Case
  • Murder
  • Unexplainable
  • Unbelievable
  • Twisted Case
  • Kidnapped
  • Murdered
  • Final Hours
  • Secret Life
  • Deadly
  • Inexplicable

THUMBNAIL RATING

Thumbnail analyses

True Crime Stories

Used thumbnail 1

✅ Sons of a good husband

Almost every popular video on channels 1 and 2 has the text 'Sons of a good husband' on its thumbnail. Definitely a text to try out on one of your thumbnails.

True Crime Stories

Used thumbnail 2

❌ Too chaotic

Here we see another good example of how your thumbnail will look like when you use more than 3 focus points. Faces are huge focus points and in this thumbnail to many faces are used. Try to always use a maximum of 3 focus points in your thumbnail to keep your thumbnail easy to follow.

True Crime Stories

Used thumbnail 3

True Crime Stories

Used thumbnail 4

True Crime - Jack

Revenue analyses

Monthly views
906K
RPM prediction
$4-$6
Monthly income
$3.6K-$5.4K
Yearly income
$43K-$65K
Disclaimer:
These numbers are estimates and estimated by YouTube experts.
It is therefore not possible to derive any rights from these estimates and it is always recommended to do your own research

Did you check the other competitor channel?

We just don’t want you to miss out on any valuable information.

Check it out
If you checked all of them, keep scrolling

Lets create

your video

Who is our target audience?

American females between the age of 20 and 50 that are interrested in video documentaries between 14-30 minutes about family crimes

YOUR VIDEO

Topic example

How do I find topics?

In this sub-niche, it is important to focus on choosing the right topics that deal with family crimes. Since this target audience consists mainly out of women (mothers), I would start by searching for a topic where the husband cheated on his wife and has done something horrible to her. So, how am I going to find these topics?

Google: On Google, I simply searched for: husband murders his wife and then clicked on "news. There you can see a whole list of news articles, and you can also see the date when the article was published. I would definitely keep an eye on that in this niche, because then you can be the first to know when a family crime has happened.

Youtube: You can also find many topics on Youtube, I would start with the competition channels. Which topics are doing well? Based on how many times that topic has been done, you would make a choice to see if you could improve it. If the answer is yes, then you could choose that topic. If not, I would look further on Youtube at other crime channels and do the exact same thing.

Tiktok: I searched on: husband murders wife and I found a lot of interesting potential topics as well:
https://vm.tiktok.com/ZIJn9Mh9M/

https://vm.tiktok.com/ZIJn9SBX6/

https://vm.tiktok.com/ZIJn9fkpk/

https://vm.tiktok.com/ZIJn9rFVA/

Topic:

I started searching on Google on 'cheating husband kills wife' and then came across this article: https://thecrimewire.com/true-crime/true-crime-stories-cheating-men-murder-wives

I continued my research on the case of Michael Alan Roseboro and typed in his name on Google. As I also mentioned during the analysis, in this crime niche you need to be able to find enough real footage because otherwise the video editor has to use a lot of stock footage and that's exactly what you don't want. So, I saw that there were a lot of photos showing up on Google about this case, and then I continued my research on Youtube. Has this topic been done many times? And which channels already covered this topic? How many views? If you see that a topic has been done before by a channel that has a lot of subscribers and that the video has been watched for almost a million times, I would not choose that topic. I do have 1 exception: if you see that a topic has been done before, but you think you can improve that video, then you can make an exception.

To get back to the topic: This case that I found is on Youtube, but I was unable to find a "major" channel that covered this case, so that looked good to me. If you type in the name Michael Alan Roseboro on Youtube, you can find many videos that could be valuable for your video editor such as news broadcasts, interrogation investigations with the woman he cheated with etc. I will put these links down below.

Articles/video references

YOUR VIDEO

Title example

When HUSBAND'S Secret Affair Ends Deadly!

How to create your title?

I chose for this title because it allowed me to use many trigger words such as: affair, secret, husband, deadly and because the title fits well with the thumbnail. Also because we know that cheating men is a big trigger for this target audience. With this title we'll tell them that a man cheated and then it doesn't end very well (deadly), but we don't give too much away with this title.

You can reuse this title format yourself as well:

When [BAD GUY + TRIGGER WORD] [WHAT HAPPENED]

Examples:

When Married Man KILLED Pregnant Wife!

When Married man MURDERED Pregnant Side Chick!

YOUR VIDEO

Thumbnail example

How to create your thumbnail?

We want to create the same thumbnail style as the competition channels are doing because it looks like those thumbnails are performing well. So what we need to look for is a picture of the family, the event that happened and a triggering text.

I started looking for a picture of Michael Alan Roseboro with his wife on Google and I found this picture:

Then I started looking if there is any footage available of the event that happened in that family but unfortunately, I couldn't find anything. If that happens to you as well, you need to be a little creative and start looking for footage of events happened in a home and is filmed by a camera or doorbell camera or anything like that. As we have learned from our analyses, the target audience are mainly women and are probably having a family. They are getting triggered when they see something happening in or around a house because it's realistic for their situation. So I typed into Google 'rape home camera' and I found this picture:

At this picture it looks like you're seeing a kid, but because it's blurry, and you can't see it clearly, it will raise a lot of questions for the audience and they want to click on your thumbnail to confirm if it's a kid. So that's why I really like this picture (not the situation off course, I only check if a situation will get you clicks or not) because it will trigger your audience a lot.

YOUR VIDEO

End result

When HUSBAND'S Secret Affair Ends Deadly!
1.3M views · 2 days ago

What did I do?

  • Family picture: I cut out the family photo and placed it in the bottom right corner of the canvas. I prefer to position faces on the left of the canvas and text on the right since people tend to focus on faces first, followed by the rest of the thumbnail. And, because the target audience is primarily from the west, people read from left to right, making it easier for them to scan your thumbnail. But the photo did not turn out well due to a cutting edge from the original image, so I had no alternative but to place them on the bottom right of the canvas.
  • Background image: I zoomed in on the background image and added a red circle around it to draw moreattention to it. You can also usean arrow instead, but an arrow may also act as a new focus point, and I don't want to have more than three focus points.
  • Text: I chose for the text 'killed his wife' to make it look like that is what happening on the background image, which will result in triggering the target audience a lot. The text doesn't have more than 3 words, which will make it easy to read.
  • Details: If you look closely, you can notice a red gradient at the top and bottom of the thumbnail. When used with the red blood in the background, it will make your thumbnail appear more bloody.

Articles/video references

YOUR VIDEO

Creating the title

YOUR VIDEO

Thumbnail example

YOUR VIDEO

End result

When HUSBAND'S Secret Affair Ends Deadly!
1.3M views · 2 days ago

Articles/video references

YOUR VIDEO

Creating the title

YOUR VIDEO

Thumbnail example

YOUR VIDEO

End result

When HUSBAND'S Secret Affair Ends Deadly!
1.3M views · 2 days ago

Let’s talk

money

👀 Possible views

🤝 Cost per video

💰 RPM prediction

🏧 Income prediction

Tragic Stories
Tragic Stories
Tragic Stories
Tragic Stories

Important note

This is one of the older niches from Faceless Niches. And because of that, we cannot guarantee that all of the data in this niche is still relevant today. You can see in the competition analyses when we updated this niche last.

Before diving into any niche on Faceless Niches, we always suggest doing your own research as well. But because this is an older niche, it is even more important to do that.